What I Love invites users to go through a visual journey to identify things they love and build a personalized canvas filled with animations to see how each of them are affected by climate change, using scientific data provided by The Climate Reality Project.

Managed entire production which included both desktop and mobile builds that required substantial asset collection. Organized a scrappy five-day shoot (road trip) to capture assets for the site and produce a campaign teaser, which was shot by Matthew J. Lloyd featuring Demi Moore (VO) and music by the Prague Philharmonic Orchestra.